SEO, AEO and GEO: The Web Isn’t Changing Platform, It’s Changing Logic
There is something interesting happening in digital marketing, but almost everyone is explaining it badly. People keep talking about AI as if the change only concerned the tools. ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews. New interfaces, new functions, new ways of searching for information. In reality, the most important change is not about the […]
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