Giovanni Perilli - The Funnel Social Manager, marketing, funnel marketing
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Giovanni Perilli - The Funnel Social Manager, marketing, funnel marketing
Giovanni Perilli - The Funnel Social Manager, marketing, funnel marketing
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Meta Andromeda Ads Structure: how Facebook and Instagram campaigns are evolving

Meta Andromeda Ads Structure: how Facebook and Instagram campaigns are evolving

2 Comments / Ads, Info /

Meta’s Andromeda update represents a true turning point for advertisers on Facebook and Instagram.It’s not just a technical facelift — it’s a deep transformation in how the algorithm understands users, distributes budgets, and manages creatives.In this new ecosystem, the Meta Andromeda Ads Structure becomes the central element: an operational framework designed to maintain order, efficiency, […]

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How to Build a Sales-Driven Blog with SEO, AEO, and AI

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Some blogs tell stories. Others sell.A sales-driven blog isn’t just a space for writing — it’s a living system built to attract, educate, and convert.It’s where SEO, AEO, and AI come together to turn content into measurable results — not through tricks, but through purpose and structure. Writing for the web in 2025 isn’t about

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Privacy and data in Meta campaigns: what marketers need to know after the latest changes

Privacy and data in Meta campaigns: what marketers need to know after the latest changes

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Data has always been the backbone of digital advertising. But over the past few years, the rules of the game have radically changed — first with the introduction of iOS 14 and its tracking restrictions, then with ongoing updates to EU privacy regulations, and now with Meta’s latest policy changes. For anyone working with Meta

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Meta Andromeda

Meta Andromeda: The Artificial Intelligence Behind the Future of Advertising

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In digital marketing, true revolutions are rare, but when they happen, they redefine everything. Meta Andromeda is one of those moments. It’s not a routine update or an algorithmic tweak — it’s the new brain powering the entire Meta advertising ecosystem. From Facebook and Instagram to WhatsApp and Threads, Meta Andromeda marks the beginning of

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Social Architect

The Social Architect: Building Human Connections in the Age of AI

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We’re living in a moment when social media isn’t just about posting anymore — it’s about designing experiences.Every day, algorithms evolve, audiences shift, and technology rewrites the rules of attention. In this landscape, a new professional is quietly taking shape — someone capable of blending data, empathy, and creativity into one coherent system: the Social

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AI & Copywriting: how the social media manager’s role is evolving

AI & Copywriting: how the social media manager’s role is evolving

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Great copy has always been at the heart of digital marketing — without the right words, even the most creative idea fails to get noticed. But with the rise of AI copywriting tools, the role of the social media manager is going through a major shift. It’s not about replacing human writing, but about using

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