The Facebook Ads October 2025 updates come at a crucial moment: the last quarter of the year. This is the busiest time for marketers, when campaigns multiply, competition gets tougher, and ad costs inevitably rise. In such a landscape, sticking to old settings is no longer enough. Meta keeps pushing...
Restricted Words in Facebook Ads is one of the most interesting updates Meta has rolled out recently. At first glance, it might seem like just another small feature hidden in Ads Manager, but if you’ve ever worked with Advantage+ or AI-generated ad copy, you already know how valuable this can...
Instagram has just unveiled a major update: the introduction of Instagram algorithm control. The announcement came directly from Adam Mosseri, CEO of Instagram, through a post and video on his official Instagram profile. With more than three billion monthly active users, Instagram continues to evolve. In recent years, its growth...
Black Friday 2025 isn’t just a single day anymore—it has turned into a full shopping season. It now kicks off with Singles’ Day (11.11), a phenomenon that began in China and has spread worldwide, and runs all the way through Cyber Monday. Brands that win today are not the ones...
It’s almost ironic.In an age when brands spend millions crafting complex digital funnels and AI-powered storytelling, American Eagle managed to dominate global attention with just two words: Great Jeans. The campaign, starring Sydney Sweeney, quickly became what the press and social media now call the viral fashion campaign of the...
Running ads today isn’t about deciding where to invest. It’s about making every channel communicate within one cohesive strategy.Omnichannel ads aren’t a passing trend —
Meta has taken a bold step toward a world without language barriers. With the release of Meta Multilingual Reels, the company brings AI-driven dubbing and
If you’ve been running ads for a while, you’ve probably noticed it: the way we “bid” is changing.The classic idea of choosing a cost, tweaking
With Meta AI conversations, the company has announced an update that marks an important step for anyone using its artificial intelligence tools. Starting December 16,
For years, businesses and marketers have focused on SEO — Search Engine Optimization — as the primary strategy to gain visibility online. Ranking high on
The news broke just a few days ago on Reuters: Meta is reportedly in talks with Google to integrate Gemini, the Mountain View-based AI model,
ManyChat keyword triggers: how to automate Facebook and Instagram comments
How many times have you bumped into a post which contained the following CTAs? “Comment event to get the link” or “Write info to learn more”? It’s not magic, it’s automation. And the tool behind it, also known as Comment Keywords Automation, is ManyChat Keyword Triggers. In this article—based on...